Tuesday, February 17, 2009

Revere Collective

This is a logo I recently completed. It's for a clothing line that would produce patriotic as well as inspirational t-shirts, for law enforcement, firemen, and military. I came up with the name Revere Collective; Revere being to regard with awe, respect, and devotion, and Collective being a group of individuals with one purpose.

The smaller logos were some of the other concepts, each trying to represent the name and the group it would represent. The horse and rider of course represents Paul Revere.

The top logo however encompassed exactly what the logo needed to portray. The concept of the flame represents the eternal flame that is often used to remember those of significance.

You can see/buy the products here.